Justin Boots Sponsors The Race to Recover America's Missing Children
Justin Boots is pleased to support Team 88, "The Cowgirls," during The Race to Recover America's Missing Children hosted by Fireball Run, a branded entertainment production company. Known to serve many charitable roles, this race is the most notable because it's the largest active recovery effort for missing and exploited children in the country. Two-time Women's Professional Rodeo Association world champion barrel racer Kelly Kaminski of Bellville, Texas, and national circuit finals qualifier Laura Lambert of Wiggins, Colo., are teaming together in September for an eight-day, 14-city, 2,200 mile interactive road rally competition and rolling scavenger hunt across America.
Each team is assigned a missing child from their home region along with thousands of posters to distribute along the route. A decal featuring the child is affixed to the vehicle, creating a rolling awareness campaign. Since 2007, the effort has assisted in the recovery of 38 missing children.
The participants must also solve clues and complete missions in order to successfully navigate the roadways and score points - all while aiding in The Race to Recovery of America's Missing Children.
"When the WPRA brought this opportunity to Justin Boots, we immediately knew it was a perfect fit. To be able to spotlight the sport of barrel racing/rodeo for eight days and bring awareness to America's missing children is something we absolutely want to be a part of," said Tom Feller, director of event marketing, Justin Brands, Inc.
Be sure to watch the event live at www.wpra.com and help the ladies solve the clues through the Justin Boots Facebook page and Women's Professional Rodeo Association Facebook page. "Like" both pages to stay up-to-date with the latest news and information on this race and help "The Cowgirls" find the team's missing child.