Success, every step of the way
The nationally-acclaimed Texas Christian University (TCU) Showgirls, the Horned Frogs’ dance team, have been wearing custom Justin Boots as part of their uniform since 2010. The signature white boot has a purple “TCU” inlay on the upper and elegant purple detailing around the collar.
These custom boots are only available for TCU Showgirls, making them a prized possession for those who have earned their spot on the team. The renowned uniform is currently on display in two noteworthy locations - an exhibit at the College Football Hall of Fame in Atlanta, GA, and inside the Jane & John Justin Hall of Fame at Texas Christian University in Fort Worth, TX.
"We absolutely love our partnership with the TCU Showgirls. We’re always proud to see our boots dance across the field, especially when being worn by a group of outstanding young women," says Taylor Morton, Public Relations Manager. "Most importantly, we’re proud to continue our long-standing relationship with the university. John Justin, Jr. was a proud supporter of the Horned Frogs for over half a century. We know he’d be proud of this uniquely Fort Worth collaboration."
The TCU Showgirls can be found dancing and cheering at TCU football, basketball, and baseball games and other TCU events. In addition, selected members travel to the football bowl game and postseason basketball tournaments. The Showgirls dance team maintains a high profile within the community, making special appearances and participating in community service projects and events.
Recently, the TCU Horned Frogs defeated the Michigan Wolverines at the 2022 VRBO Fiesta Bowl. “Coming back to the Fiesta Bowl was a very nostalgic moment for the TCU Showgirls as the 2010 bowl game was the first debut of our custom Justin Boots and Cowboy uniform in the 2010 bowl game,” says Lindsay Westbrook, TCU Spirit Director. “Our partnership has grown since that moment, and we could not be more appreciative of the support from Justin Boots. We are honored to wear their boots and love to make them proud on and off the field.”
TCU made history by playing in its first national championship since 1938 against the Georgia Bulldogs. The TCU showgirls, and their Justin boots, were there every step of the way.